Web Design - Sample PortfolioWith today's technology, you can have a web site with features that flash, swoop, tap dance and blare music -- but that doesn't necessarily mean that all of it is a good idea. Careful thought and planning, more than bells and whistles, will give you a web site that gives your site viewers efficient access to the information they seek, ensuring that they stay longer and hear what you have to say. Hyla Skudder Design specializes in clean, efficient but visually rich web designs, for businesses and individuals.

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Knight's Ice Cream

Westerville, OH

This was a web site project for an established business (est. 1960) that had never previously had a website.

The new owners had spent considerable effort in modernizing and cleaning up the business, and wanted a website that would reflect a fresh, new look for the business going forward.

They wanted to highlight the red, white, and blue color scheme of the store in the web design. We also pulled in the blue striped awning from the store front to give the web page banner some color and a bit of fun. The stripes also reinforce the ice cream tradition.

The new site was built in MS Expression Web (hand-coded XHTML and CSS).

Home page for Knight's Ice Cream site The new home page design. This featured an engaging black and white photo of a 1960's era girl with ice cream along with the founding date to give a historical context in a fun way. There is a direct link to the menu prominently positioned on the page.

Hours and Directions page of the Knight's Ice Cream website. The Hours and Location page includes a Google Maps link to the business listing.

The Menu page of the Knight's Ice Cream website. The Menu page features a right column "Quick Links" area linking to topics in the main menu to minimize scrolling, and a link to a printable PDF of the menu brochure..

The Contact page of the Knight's Ice Cream website. The large photo that invites customers to suggest a new flavor has an encrypted mailto link.