Your message is important. You have mere seconds to grab the
viewer’s attention. Whatever your print project is, the visuals and
content need to work together in a unified and compelling way to get your message across -- and keep it out of the recycle bin. Hyla Skudder Design has 28 years of experience in the design business, and will work with you to make sure your message gets heard.
National Sportsmen's Alliance
Columbus, OH
This was a "sweepstakes" brochure to help the organization
raise money to fund it's family outdoor recreation and skills training programs. Previous brochures had presented
a more hard-core masculine "hunter" appearance. Since this was meant to appeal more to families in a broader
range of outdoor activities, I chose a softer more nature-focused look, with a father/son image on the front
and a painterly forest background (created from a photograph in Adobe Photoshop.
Print designs created with Adobe Photoshop and InDesign.
Sweepstakes folded brochure -- cover panel.
Sweepstakes folded brochure panels-- first open fold and outside back panel.
Complete sweepstakes brochure.